The Mesa Collection, for Mory
A family of solid-wood tables built around a simple, repeated structural rhythm.
I led the creative direction and development of Mory’s Mesa collection, from early product concepts and prototypes through detailing, material decisions, photography, and launch. The goal was to turn a simple structural idea into a flexible family of solid-wood furniture.
From concept through launch, I shaped both the collection and how it entered the world.
Creative Direction
Established the collection’s core idea, narrative, and design language, creating a clear point of view that guided product, imagery, and presentation.
Design Development
Led concept development, prototyping, materials, detailing, and production refinement, with the collection continuing to evolve through new formats, scales, and applications.
Brand & Go-to-Market
Led how the collection moved from finished design into the market, including photography, storytelling, production planning, distribution strategy, sales materials, and launch.
Mesa dining table corner detail in black walnut.
Mesa storage barrels, doubling as seating.
Standard dining table end profile.
Bar top standing tables.
